We ONLY Work With SaaS
saasup.io exists because B2B SaaS search behaves differently from every other market. Different funnel, different intent surface, different metrics — so it needs a different team.
Four non-negotiables
We ONLY work with SaaS
No e-commerce, no local, no affiliate. One vertical means our playbooks compound instead of resetting each engagement.
Engineering-first ethos
Everything technical is delivered as specs and PRs your engineers can review, merge and own.
Senior-only execution
The strategist who scopes your programme is the person who runs it. No junior handoffs after the sale.
Tooling partners
Ahrefs and SEMrush agency partners, with enterprise crawl and log-analysis tooling included in every retainer.
The people running your programme
Mara Lindqvist
Head of Technical SEO
Sweden
Ex-platform engineer. Ships rendering, crawl and schema fixes as reviewed pull requests, not slide decks.
Devin Okoye
Head of Programmatic SEO
United States
Builds page-generation systems from product data models — 40,000+ indexable pages shipped without a single thin-content penalty.
Oliver Smith
Head of SEO Strategy
United Kingdom
Twelve years scaling B2B SaaS organic channels from zero to eight-figure pipeline contribution. Obsessed with the MQL→PQL→SQL chain.
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Want a team that speaks SaaS by default?
Book a strategy call and we'll walk through your funnel definitions, product surface and the clusters worth taking first.